Main Street Menu Club | Menu Design

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14 Essential Features Every Restaurant Website Must Have (and Why)

By Jennie Alberto • December 20, 2023

In the ever-evolving landscape of the hospitality industry, your restaurant's digital presence is more crucial than ever. Your website is the virtual front door to your culinary world, the first impression that can make or break a potential diner's decision. In this blog post, we'll explore the essential features that transcend the mundane, ensuring your restaurant website stands out in the crowded digital dining space.

QR Codes: When and how to use them most effectively

By Jennie Alberto • March 5, 2023

QR, short for Quick Response, technology was originally developed around the same time as the earlier smart phone models. In those days, you used to have to download a QR code reader app in order to scan the barcode and open the intended page. Nowadays with the newer technology, it all happens using the camera app which comes installed on everyones phone, simplifying the entire process and making it accessible to a wider audience.

Connect with us for tips, tricks & insights

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How do we fit all of your menu offerings on a single sheet? That’s where design strategy comes into play. There are plenty of formatting techniques that optimize the space on the page WITHOUT sacrificing readability. There’s no one-size-fits-all solution. Designing a menu is a labor of love and usually requires some trial and error to what works best for each unique situation. 👉 DM us to learn more #menudesign #restaurant #printing #restaurantmarketing #graphicdesign #designtips #restaurantmenu
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Menu design in action ✨ Our process involves copy editing, styling, layout adjustment and finesse 🕺 accompanied by an extreme level of attention to detail achieves the end goal of creating an engaging menu designed to sell! #menudesign #menuengineering #graphicdesign #restaurantmarketing
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Pretty much sums it up 💫 #menudesign #branding #restaurantmarketing #diningout #printing #graphicdesign
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Congratulations to this years GLI Bartender Battle winner, Nicolle from @trespalms_babylon Cheers! 🥂 Presented by @greaterlongisland
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Menu overhaul for @redhooklobster
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First we typeset, then the fun begins 💃 #menudesign #restaurants #branding #mexican #tacos #graphicdesign #menu #menumagic #increaseprofit
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Setting clear goals and leveraging data can transform a basic menu list into a powerful sales tool. Are you ready to optimize your restaurant’s menu for success? 🍽️📊 #MenuPlanning #RestaurantSuccess #DataDrivenDesign #MenuOptimization #branding #menudesign #restaurant #marketing
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⛳️🍸 👉 Drinks / Stepped Menu Inserts #menudesign #customprint #branding #countryclub #restaurants #catering #marketing
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If you haven’t gotten your tickets yet, we’ll hook you up!! Dm us or text (631) 837-2344 if you’re interested and we’ll get your name on the list. 👉 Find us at Booth #2134 Hope to see you there! #javitscenter #nyrestaurantshow #foodservice #northeast #foodshow #tradeshow
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A few of our favorites. Happy Wednesday! #menudesign #restaurantbranding #printdesign #menustrategy #graphicdesign #restaurantmenus #happyvalentinesday
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Graphic design can be a powerful sales tool if it’s driven by the right kind of data. 📈✨ #menuplanning #graphicdesign #menustrategy #restaurantsuccess #profitboost #datadrivendesign
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You want to Place your high-margin dishes where eyes naturally go first. The top right corner. That’s prime real estate! Think of your menu like a chessboard, and you’re strategically positioning your pieces for the win. You can also Use decoy pricing to make your high-profit dishes seem like a steal. It’s not just setting a price; it’s about crafting a perception.
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Strategic use of color in your menu design can help create visual appeal. However, it’s crucial to keep in mind the importance of contrast for readability 🔍✨ This video guides you on how to use online tools like @coolors.co to check the contrast ratio and improve text-background combinations 🎨 #ColorContrast #DesignTools #MenuDesign #RestaurantTips #DesignTips
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If your restaurant website ends in business.site it will be shut down as of march 1st. Google discontinuing support of google websites.
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Ever wondered how a few simple tweaks can turn a regular meal into a profit booster for your restaurant? 💸 Discover the art of strategic menu design to enhance the dining experience and elevate your revenue without breaking a sweat ⭐️ #RestaurantSuccess #MenuMagic #BoostRevenue #MenuMastery #RestaurantGrowth #UpsellMagic
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Your menu isn’t just a list; it’s a psychological tool. The right colors, fonts, and layout can make your high-margin dishes stand out like a shining star in a dark sky. Think of your menu as the map that guides your customers’ eyes to where you want them to go.
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#behindthescenes menu transformation for this delectable homestyle Burmese restaurant with locations in Chelsea and Brooklyn 😋 #rangoonnyc
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Your restaurant has a unique story, but is it captivating your online audience? Unlock the power of storytelling and content strategy for your website, elevate your brand and connect with your customers like never before!
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Hot off the press
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Highlighting your stand out items consults customers to order the the dishes that will convert them to life long customers
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Today we’re color matching a logo for gift card envelopes that need to be printed offset due to their custom size.
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Promotions for your restaurant work! Just be unique and stick with them.
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Happy Thanksgiving! Here is a Thanksgiving Day Menu from the Plaza Hotel, November 30th 1899.
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A sunny afternoon of menus, signage and salads 🥗 with @thegreenery.li #menumanagement #menudesign #branding #parkinginrear #restaurants #graphicdesign
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Cheers to 11 years! 🥂 #companniversary
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Looking to refresh your menus? We offer custom design for all types and sizes. 👉 Drop us a message to learn more. #customdesign #restaurantmenu #graphicdesign #marketing #nyc #restaurants #printing
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Popped into @the_stateroom where the food is inspired and cocktails are out of this world… and #happyhour is on point 👌 @jen.alb.design @andrew_hart_84 #patchogue #happyhour #foodie #restaurants #diningout #newyork #nyc #printing #graphicdesign
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A few highlights from #inbound2023 (but mostly Jenga) #marketing #inbound #digitalmarketing #jenga
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Behind the scenes of a menu review!
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Behind the scenes of a menu check in!
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From screen to table ✨ #happyfriday #menuprinting #restaurants #menudesign #restaurantbranding #printing #tgif #mofongos
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Hungry for a fresh look? Feast your eyes on one of our recent menu design transformations 🎨🔥#menumakeover #designmagic #foodieheaven #beforeandafter #restaurant #branding #salestool
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No menu is complete without happy hour 🐎 #menudesign #restaurantmarketing #designflow #printing
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If you’re including a draft beer list on your primary menu, leave off the rotating taps (unless you like doing frequent reprints 😉) #beerofthemonth 🍻🐎 #designflow #menudesign #printing #restaurantmarketing
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Are we getting tacos???
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Off the assembly line ✨ Designed by our very own @_stephvazquez #menudesign #restaurantmarketing #branding #menumanagement #printing #printedmenus #diningout #graphicdesign
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Choosing a font for one of the oldest taverns in nyc
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Neir’s-border-concept-01.ai 🐎 #menudesign #restaurantmarketing #branding #graphicdesign #brandedmenus
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What goes into a new menu design? Watch as we walk you through it in 60 seconds! #menudesign #restaurantmarketing #designprocess
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Just giving our #tencents on this menu design. But we’re sure the food is delicious.. #menunerds
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Workin’ that menu magic ✨ #menudesign #optimizeforprofit #printing #menumanagement #restaurantbranding
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From the vault #menudesign #optimizeforprofit
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It’s Easter eggain!
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A little behind the scenes action 💫 check out this recent custom menu job printed and delivered by TCMC #menuprinting #restaurants #howardbeach #menubook #printing #branding #graphicdesign
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Take a tour with us! #printproduction #warehouse #menuprinting #shipping
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Fuel for the weekend #brunch
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Voting starts today for Bartender Battle - Round 2!! Presented by @greaterlongisland
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Hungry for a new menu design? Text us at (631) 837-2344
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Yum 😋
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Happy Valentine's Day ❤️
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You don't need a date to enjoy these tasty treats #valentinesdaypromo
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Who says healthy has to be boring?
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Photoshop may not be the ideal platform for print layout or menu design, but it is the industry-standard photo editing software. It can make any subject imaginable looks it’s absolute best ✨ #photoshop #graphicdesign #filestorage #filemanagement #webinar #restaurants #restaurantprinting #printing #menumanagement #graphicdesign #freeshipping
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Printed ➡️ Cut ➡️ Delivered ✅
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Well placed supplemental menus are 🔑 for increasing profit. Learn how we can help by texting (631) 837-2344
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Family style dining generally follows an atemporal format, as opposed to the sequential menu that serves dishes in order by course. These are by no means the only two options out there, but guests should make themselves aware of what sort of experience they will encounter. #userexperience #diningexperience #menumanagement
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It's Sunday, where will you brunch today? #irishbreakfast at @jamesjoyceny
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Targeted marketing to existing customers is the low hanging fruit that can instantly increase revenue for your restaurant. They are the most qualified prospect because they live in the area, they’ve spent money with you and they’ve had a good experience. #valentinesday #superbowl #podcast #graphicdesign #restaurants #menudesign #restaurantprinting #printing #coupon #menumanagement #freeshipping
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Looking for some ideas on how to attract more customers with in-store branding? Shoot us a text (631) 837-2344.
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Take advantage of the attention you already have from your guests. Table tents, check presenters, and signage in and around your restaurant can be extremely effective.
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The design of a menu should embrace the identity of the chef, the nature of the cuisine, and the context of the restaurant itself. – original quote by David Rockwell
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Documenting the event and building a content library is the key to launching a successful recurring event at your restaurant. #valentinesday #superbowl #podcast #graphicdesign #restaurants #menudesign #restaurantprinting #printing #coupon #menumanagement #freeshipping
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Full coverage on non-rip paper stock? Not a problem 😎
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Just because they are staying in on Super Bowl, doesn’t mean they aren’t going out in the weeks leading up to the Super Bowl. Are you promoting carry-out catering to your customers? #valentinesday #superbowl #podcast #graphicdesign #restaurants #menudesign #restaurantprinting #printing #coupon #menumanagement #freeshipping
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It's not too late to get your game day promotions printed! We provide 24-hour turnaround to our members on most products.
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In-Store Promotions are highly effective and can be deployed at a nominal cost. These means more profit for your restaurant! #valentinesday #superbowl #podcast #graphicdesign #restaurants #menudesign #restaurantprinting #printing #coupon #menumanagement #freeshipping
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Over a decade of printing more than just menus. Dm or text us at (631) 837-2344 for a quote. #valentinesday #superbowl #podcast #graphicdesign #restaurants #menudesign #restaurantprinting #printing #coupon #menumanagement #freeshipping
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If you’re not positioned as the date spot in your area, run a Lonely Hearts night for the singles to mingle. #restaurants #restaurantprinting #valentinesday #giftcertificates #discountcards #printing #coupon #menumanagement #happyhour #freeshipping
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Battle tested brunch menus
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Valentine’s Day is when you are supposed to show how much you care about your significant other. This is the day to charge a premium, not to offer discount deals. #valentinesday #superbowl #podcast #graphicdesign #restaurants #menudesign #restaurantprinting #printing #coupon #menumanagement #freeshipping
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Did you know that squirrels fail to recover up to 74% of the nuts they bury? If you're storing your menu files like a squirrel then this is the webinar for you.
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Valentine’s Day is comin’ in hot… get your orders in! #valentinesday #promotions #printing #tabletents #posters #inserts #restaurant
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Fresh menus handled with care #printproduction #restaurantmenu #printing #menumanagement #behindthescenes
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