The first step is to categorize menu items based on profit and popularity.Identifying your menu items’ classifications is the first step toward crafting a menu that not only delights but drives revenue.
Optimize for Profit
We adhere to a specific set of design principles driven by menu sales data and consumer behavior that is proven to increase profit.
Upselling Techniques
Including subtle visual cues for enhancements are an effective way to increase revenue by encouraging customers to purchase additional items alongside their initial order.
Psychology of Presentation
Colors, fonts, and strategic placement influence diner decisions. We use them deliberately to guide patrons towards high-margin dishes.
Reinforce your Brand
A well-designed menu with strong brand identity can create a lasting impact on your customers, making them more likely to remember the restaurant and return.
Labels Matter
Indicating items that adhere to specific dietary restrictions or preferences can help appeal to a wider range of customers. Use icons or badges to highlight popular items.
